laptop_chromebook
For Publishers
Maximize revenue for direct deals
campaign
For Advertisers
Optimize campaigns with real-time insights
landscape
Display Ads
Serve ads in standard fixed-size ad units
api
Native Ads
Serve native ads on your web page or app
ondemand_video
VAST Video Ads
Serve MP4 video ads as pre/mid/post-rolls
ondemand_video
CTV Video Ads
Monetize your CTV channel
laptop_chromebook
For Publishers
Maximize revenue for direct deals.
campaign
For Advertisers
Optimize campaigns, real-time insights.

Monetize Your CTV Channel With Ads

Take full control over ad decisioning. Serve ad breaks from deals made with advertisers.

Create VAST tags from MP4 videos yourself (without chasing third parties to do so). Keep 100% of your ad revenue. Supports platforms like Roku, Fire TV, Apple/Android TV, and AWS MediaTailor.

FXEmpire Logo Quidco Logo RXnT Logo Shoop Logo Traceparts Logo
AdGlare 5 stars

"A Great Full-Featured Ad Server"

What do you like best about AdGlare?
  • Very simple UI / UX
  • Launch new campaigns in under 1 minute
  • Great support
AdGlare 5 stars

"Adglare is the best ad-delivery server"

What do you like best about AdGlare?
  • Easy to use ad platform
  • Great reporting features
  • Rich selection of advert types
AdGlare 5 stars

"AdGlare's servers are speedy"

What do you like best about AdGlare?
  • Their after-sales support is top-notch
  • We have already reached 20 million impressions

Full Control Over Ad Decisioning

Take charge of your ad breaks with custom rules, targeting, and pacing. Prioritize direct-sold deal over in-house campaigns. No black-box logic. No revenue shares.

Control frequency caps, creative rotation, fallback behavior, and targeting logic — all without depending on a third-party ad stack.

Easy Campaign Management

Set up your ad campaigns in minutes with an intuitive interface. Upload creative, set targeting and goals — no tech headaches, just straightforward control.

Prioritize important campaigns, schedule ads up in front, swap creatives on the fly, auto-optimize by CTR or conversion rates, and much more.

VAST Tag Generator

AdGlare turns your video into a VAST Tag, ready to be added to any VAST-compliant video player to show the ad as a pre-, mid- or post-roll.

The following VAST versions are supported:

  • VAST 2.0 (March 2012)
  • VAST 3.0 (July 2012)
  • VAST 4.0 (January 2016)
  • VAST 4.1 (August 2017)
  • VAST 4.2 (June 2019)
  • VAST 4.3 (December 2022)

Video Transcoding

Just drop the video and we'll transcode it in the background to different formats and bit rates. Common practice!

We support CTV platforms that often require video files in HLS or DASH format. AdGlare also works with SSAI vendors that may need a mezzanine file for high-resolution transcoding.

Geotargeting

Target ads to specific geographic locations, allowing you to reach users in certain countries, regions or cities.

AdGlare uses the high-precision IP to geolocation database from market leader MaxMind.

Real-Time Reports

Track your CTV campaigns in real time with detailed metrics — impressions, progress, completion rates, viewability, fill rates — all updated instantly so you see what's happening in real time.

Build your own custom metrics with personalized formulas. Track unique data points from your CTV platform using custom dimensions like device_model — log any of your CTV platform macros.

Free CDN Bandwidth

Bandwidth overage bills? Not with us. Unlimited CDN bandwidth is included in all plans. You'll not be charged for using AdGlare's CDN at all. Peace of mind for everyone.

Our plans are only capped by ad requests. Nothing else!

Features Built for Performance

Get everything you need to manage, deliver, and optimize ads — without the bloat
play_arrow

VAST 2.0 - 4.3 Support

AdGlare is fully compatible with VAST versions 2.0 up until 4.3 for both in-stream and out-stream video ads.
live_tv

CTV & OTT Compatibility

Supports connected TV platforms (Roku, Fire TV, Apple/Android TV, AWS MediaTailor, etc.), with SSAI/DAI and proper macros for device-level tracking.
timer

Low-Latency Ad Serving

Optimized for instant load, including CDN caching, adaptive bitrate streaming, and pre-buffering.
insights

Built-in Ad Validation

Instantly validate creatives using AdValify.io. Catch loudness issues (LUFS), unsupported video codecs, bitrate or low-resolution ads before ads go live.
insights

Conversion Tracking

Track which impressions and clicks have led to a conversion. Create conversion reports and get the complete picture. Optimize campaigns accordingly, either manually or automatically.
smart_toy

Bot Filtering

Prevent logging events and metrics from automated bots. AdGlare automatically filters all GIVT traffic to avoid your reports from becoming skewed. Bot filtering improves CTR.
label

Creative Swaps

Got a better version of a creative? Upload the new one without having to contact the publisher or network. Get in charge of what you're showing to your audience.
mobile_friendly

Video Transcoding

We'll automatically transcode your videos to make sure they play fine on all devices as per the VAST specification and IAB recommendations.
front_hand

Get around Ad Blockers

Set up your white-label and serve ads from your own subdomain, like engine.mycompany.com. Great to get around ad blockers.
mouse

Event Tracking

Log all events like impressions, clicks, conversions, viewability metrics, fill rates and more. Get full insights into the engagement viewers had with your ads.
insights

In-depth Reports

Measure viewability, fill rates, conversions and much more. Track and measure display ads in real-time to evaluate campaign performance and adjust accordingly.
place

Geotargeting

Targeting campaigns to a country, region or city is an indispensable feature of ad server software to optimize ad spend and reduce wasted budget.




What Does It Cost?

Two simple plans, no hidden fees. CDN bandwidth included.
Scalable from 10M to 10B ad requests/month.
Professional
starting at
$499
per month
Enterprise
starting at
$649
per month
Fixed rates, no hidden fees, no overage billing, no surprises.
credit_card_offNo credit card needed during trial.

Frequently Asked Questions

expand_more

In what format are video ads served?

Either as displayed ads in fixed-sized ad units, or as a VAST tag. For the latter, you can choose the serve the ads as pre, mid or post-rolls.

expand_more

Are video ads delivered with minimal buffering and maximum quality?

All videos uploaded to AdGlare's CDN are automatically transcoded into different formats and bit rates. The video player can then choose a version that performs best based on the user's device and available bandwidth. This makes sure the video plays smoothly without interruption while offering the highest quality available.

expand_more

What VAST versions are supported?

AdGlare supports all VAST versions, from 2.0 up to 4.3. If you need a specific subset of features of the IAB VAST specification, please reach out to discuss the options.

expand_more

What about video ad targeting?

You can use targeting to fine-tune delivery of your video ads to your target audience. The following targeting options are supported:
  • Geotargeting
  • Browser Targeting
  • Operating System Targeting
  • Device Targeting
  • Domain/URL Targeting
  • Dayparting
  • Custom Key/Value Targeting
  • Language Targeting
expand_more

Can I optimize campaigns automatically?

Yes, you can optimize campaigns automatically to increase CTR or conversions. The best creatives are served more often. Which is the 'best' creative is determined by dozens of data points like user location, time of the day, language, device type, etc.

expand_more

Are metrics and reports real-time?

Almost. New data is pushed to the ad server every minute after a 3-minute delay. This means that your reports are almost real-time. Great to make data driven decisions and to see if campaigns are delivering as expected.

expand_more

Can AdGlare handle high traffic volumes?

You can go all the way up to 10 billion ad requests per month on one of the standard plans. If you expect more than that, please reach out to discuss the options.

expand_more

How afforable is AdGlare's ad server?

There's an Essential plan that covers all core features needed to start serving ads at an affordable price. For larger businesses, the Enterprise plan goes all the way up to 10 billion ad requests per month and contains all features offered.

expand_more

Is AdGlare simple to use, and what about onboarding?

AdGlare was designed to be user-friendly right from the start in 2013. Usability improved even further after 10 years of updates. You and your team shouldn't spend much time on learning how to use AdGlare. There's a detailed User Guide available that walks you through the interface smoothly. Reach out in case you have specific onboarding questions.

expand_more

What about privacy laws like the GDPR and CCPA?

AdGlare doesn't write cookies whatsoever, nor does it use PII, unique identifiers or offer retargeting. If you use key/value targeting, make sure not to send any PII to AdGlare's servers. Geotargeting uses the anonymized IP address of the user, which is discarded right after the geo lookup.

Alfonso Di Stasio
"AdGlare represents a gold standard for the ad tech industry. Not only for the advanced technological platform you can rely on, but also for the after-sales service provided."
Alfonso Di Stasio
starstarstarstarstar
CEO, PharmAdvertise
Bernd Jaeger
"Ever since we started using AdGlare in 2016 it has been a fruitful experience. Constant development updates and quick support has proven to us that we made the right choice."
Bernd Jaeger
starstarstarstarstar
Campaign Manager, TraceParts
Trusted by publishers, advertisers, and media agencies in 45+ countries worldwide:
FXEmpire Logo Quidco Logo RXnT Logo Shoop Logo Traceparts Logo

Try Before Your Buy

See if we're a fit — take a look inside. You'll get INSTANT access.
14-day free trial
emoji_peopleGet access in < 1 minute. No credit card needed.
No sales calls. Just get started instantly.

Why Us?

Speed, Scale, and Simplicity

AdGlare is built to scale from thousands to billions of impressions effortlessly. With an intuitive UI and fast setup, you can launch campaigns in minutes — no dev team needed. No steep learning curves for your team.

12 Years of Experience

Since 2013, AdGlare helped publishers, advertisers and agencies in 45+ countries to achieve their advertising goals. Optimized version after version for ultra-fast ad delivery where every millisecond matters.

Fast Customer Support

In a 24/7 world where things move fast, you can count on real human support. Whether it's a quick question or a critical issue, we're available to help — available during the weekends and on holidays.