AdGlare | Ad Server Features

Intuitive & Modern UI

With a modern and highly intuitive design, your ad server will be ready for the years to come. No need to spend time and money on training how to manage ad campaigns.

Keyword Targeting

Keyword Targeting allows you to show certain ads only if they match the keywords passed in the ad tag. This targeting feature can be used on in a wide range of cases.

Geotargeting up to City level

AdGlare comes with geotargeting by continent, country, region or city when serving ads. Locations are determined by MaxMind's GeoIP databases.

Targeting Exclude Lists

Instead of targeting 87 different countries, use the Exclude List feature to set up your campaigns quicker. This will target all locations except those marked in red.

Browser & OS Targeting

Target commonly used browsers and operating systems directly from your ad server portal, with just one click. Supports all major browsers, OSes and devices of 2018.

Frequency Caps

Limit exposure of a campaign to the same visitor. Capping data is stored in the user's browser. These caps work without cookies, PII or IP addresses (GDPR compliant).

Conversion Tracking

Track conversions like leads and signups. AdGlare supports Conversion Pixels as well as S2S Postbacks. Easy to set up.

Campaign Tiers

Campaign tiers allow you to prioritize important campaigns over normal ones. Ideal for exclusive offers. Using In-House ads, you always have something to serve to your audience.

Dayparting

Use dayparting to show certain campaigns only on weekends, or between 10 am and 6 pm. Create a schedule by simply dragging your mouse over the hours.

Macros

AdGlare supports macros to dynamically change URLs or third party ad tags by passing on custom key/value pairs. Additionally, it supports cache-buster macros and timestamps.

Live Monitoring

See what's happening inside your ad server in real-time. The Live Monitoring page shows the top 5 most used locations, browsers, languages, operating systems and devices.

Impression / Click Pixels

These pixels are fired every time your banner ad is shown or clicked. Useful for third-party tracking. Both IMG and iFrame tags are supported.

Small and

incredibly fast

High-performance asynchronous ad tags

Ad scripts that won't slow down web pages. All content is loaded from AdGlare's private CDN (usage free of charge). Lazy-Loading available.

Video / Native / Mobile

Choose from different ad formats with a click of a button. No HTML templates - all ad scripts are generated by the ad server itself.

VAST/MP4 Video Ads
Native Ads with a JSON API
Inline Media (mobile responsive)
Sticky Ads, Lightboxes, Interstitials
HTTP 302 Redirects

Responsive Ads

AdGlare uses responsive containers to display your ads. This works out of the box!

Responsive JPG/PNG/GIF ads
Responsive iframe containers
Compatible with 3rd party ad tags

Responsive Ads

On Mobile Devices

Geotargeting

Fine-tune delivery to countries, regions and cities. Funnel traffic to your ads from the most valuable countries first. Then backfill with lower quality ads.

By Country
By Region
By City
By DMA (USA only)
Great in combination with tiers

Generate Reports

Generating reports has never been easier. Watch this short video and find out yourself.

Only a 3-minute delay
Printable, Downloadable
CSV Exports
Viewability Graphs
Zone Fill-rates
External Report Pages

Generate Reports

In Real-Time

AdGlare

Ad Server

Ready in 30 seconds

Live Demo•View Pricing

Screenshot: Campaign Management in AdGlare

Features Word Cloud

Quickly scan through AdGlare's word cloud to see its features. Are things missing? Ask for a customization project.

Here's why people choose for AdGlare:

Simplified Intuitive Design
Lightning Fast Ad Tags
Free White-Label (Custom Domains)
5 Data Centers Worldwide
Low Pricing: See Plans

Publishers

Mobile Ads

Auto-Responsive

VAST

Third-Party Ads

Real-Time Reporting

Team Member Accounts

Geotargeting

Advertisers

GDPR

City Targeting

Native Ads

OS/Device/Browser

Video Ads

GPS Position

Keywords

Frequency Capping

Cookie-less

Dayparting

S2S

Low Pricing

5 Data Centers

Agencies

Conversion Tracking

Intuitive Design

Wordpress Plug-in

White Labeling (CNAME)

High-Performing Ad Tags

Credit Card Subscription

Free Customizations

Free CDN Usage

7-Day Trial

Free Customizations

The most popular features suggested by our customers are implemented free of charge in the next version of AdGlare.

Here's a list of winning features our clients have suggested so far.

Thanks to all of you !

For your suggestions

2018/11/29
15 days ago

Version 5.20

Pricing Model (see Campaigns => Setting)

You can set CPM/CPC values for each campaign. They will be used to calculate campaign cost and zone revenue in the reports.

Suggested by: Casey

VAST Wrapper Waterfalling (see Campaigns => Creatives)

A VAST creative can now hold up to 6 wrapper URLs. If the VAST player supports waterfalling, each of the URLs will be called in numeric order until a tag has been found that actually returns an ad. Use this if your third-party tags are restricted by targeting rules or frequency caps. Ideal for revenue optimization.

Suggested by: Casey

Non-Human Traffic (NHT) (see Reports)

In addition to bot filtering, AdGlare now records if an impression, click or conversion has been made by a human or a bot. This information can be found in the reports.

Suggested by: Kristine, Casey

Upload SSL Certificate (see Settings => Global Settings)

For white-label users, you can now upload/change your SSL certificate directly via the management portal. No need to send your certificates by email any longer.

Suggested by: Oli

Sticky Ads at the top of the page

The Floor Ad format has been renamed to Sticky Ads to make its name more generic. Additionally, you can now stick the ads to the top of the page (instead of the bottom).

Suggested by: Sam

Bulk-Change Creative URLs via Campaigns

The Landing URLs of creatives can now be changed in bulk (choose Bulk Actions from the bar after checking the campaign boxes).

Suggested by: Edo

Highlighted HTML/JavaScript Codes

If you're using third-party ad tags as creatives, their codes will now be highlighted for better readability.

Improved Live Traffic Graph

When you open a campaign or zone, you can now see the exact latitude/longitude of your delivery on a world map.

Proxy Settings (see Settings => Global Settings => Engine Config)

For geolocation mapping, indicate if you want to use the Proxy/VPN IP address or the original visitor's IP address (X-Forwarded-For).

Suggested by: Mishel, Andy

Downloadable Conversion Logs (see Settings => Conversion Manager)

The whole list of conversions can now be exported to a CSV file.

Suggested by: Edo

Ad Requests in Reports (see Dashboard / Reports)

You can now plot a graph of the number of ad requests over time. This metric has also been added to the dashboard.

Suggested by: Casey

Conversions: From => To URLs (see Settings => Conversion Manager)

For new conversions, you'll now see from which URL the converted user came, as well as the Landing URL.

Suggested by: Edo

2018/08/23
3 months ago

Version 5.10

Screen Resolution Targeting (see Campaigns => Targeting Rules)

Allows you to target campaigns to devices with a certain resolution.

Suggested by: Ariel

Nofollow Links enabled by default (see Zones => Advanced)

New zones will automatically have the "Nofollow Links" setting enabled.

Generate Reports of selected campaigns & zones (see Campaigns / Zones)

Check the boxes in front of the campaigns/zones and choose Reports from the black bar to generated a report based on your selection.

Search Engine Improvement (see Campaigns / Zones)

The search engine has been greatly improved to return more relevant results. We've also added a bit of machine learning (Naive Bayes classifier) to list the entries you're most likely looking for at the top of the page.

Frequency Caps GDPR Compliance (see Campaigns)

The frequency caps now work without storing any personally identifiable information (PII), unique IDs, cookies or IP addresses.

GDPR Compliance Tab (see Settings => GDPR Compliancy)

In order to help you becoming GDPR compliant, we've devoted a whole page regarding this topic.

JSONP Support for Native Ads

The engines will wrap the JSON response in your JavaScript callback function if requested in JSONP format.

Suggested by: Wolfgang

CloudFlare-proof Ad Tags

Inline Media Ad Zones can now generate an ad tag that prevents CloudFlare's RocketScript from modifying it. Use this tag if added to a website that uses CloudFlare.

Suggested by: Jonathan

Bulk-Change Creative URLs

The Landing URLs of HTTP 302 Redirect creatives can now be changed in bulk (choose Bulk Actions from the bar after checking the creative boxes).

Suggested by: Edo

Reports API

The JSON API allows you to fetch statistical data from your campaigns and zones.

Suggested by: Casey

White Label Ad Serving Domains (see Settings => Global Settings)

You can now apply/update your white label ad serving domains directly via the portal. No need to contact AdGlare Support any longer.

Responsive Email Ads

One of the last ad formats that wasn't responsive now is. Make sure to replace your old ad tags with the new ones that you'll find on the page Zones => Ad Tags.

2018/06/15
6 months ago

Version 5.00

GDPR Compliance (see Settings => Main Configuration)

As per May 25th 2018, it's absolutely imperative that you aren't storing personal data from European citizens without their consent. AdGlare proactively enables IP address anonymization for EU visitors.

Security Improvement: Session Max Duration (see Settings => Security Settings)

Require re-authentication after a certain amount of time.

Responsiveness Policy (see Settings => Main Configuration)

Instead of making creatives auto-responsive on smaller screens, you can decide to make them ineligible for display.

Suggested by: Rene

Interstitial: delay counting an impression, custom CSS (see Zones / Interstitial)

An interstitial usually auto-closes after a couple of seconds. You can now indicate after how many seconds an impression should be counted. Additionally, you can also apply your own CSS styles to the interstitial.

Suggested by: Bobby

Zone Duplication (see Zones)

A zone can now be duplicated via the checkbox on the Zones page or via the 3-dots at the top right while viewing a zone.

Suggested by: Yuval

Live Traffic Creative (see Campaigns / Creative)

If you open a creative on the Campaigns page, you'll now see its live traffic over the last hour.

Suggested by: Bernd

Facebook Browser Support (see Reports)

Facebook Browser has been added to the list for detection, and will be reported accordingly on the Reports page.

Suggested by: Dave

Creative Duplication (see Campaigns / details)

A creative can now be duplicated using the checkbox on the creatives overview tab, or via the 3-dots when a creative has been opened.

Suggested by: Bernd

Geotargeting presets (see Campaigns => Targeting Rules)

Geotargeting lists can be stored as a preset and re-opened again. See the 3-dots.

Suggested by: Karen

Bigger IP Targeting list (see Campaigns => Targeting Rules)

The maximum list size has been increased from 4KB to 20KB. Usage of CIDR notations are recommended to gain performance and to keep the list size small.

Suggested by: Jeff

Page Shares with Team Members (see Campaigns / Zones / Reports - 3 dots, when viewing details)

You can now easily share the page you're looking at with a team member, provided he/she is logged in to the portal as well.

Suggested by: Bernd

Clear Dayparting Schedule (see Campaigns / details)

A filled-out dayparting schedule on the Targeting Rules tab can now be cleared via the button at the right.

Suggested by: Marco

Bulk Actions (see Campaigns => Creatives)

The Landing URLs of creatives can be changed all at once via the checkboxes on the creatives tab (choose Bulk Actions from the bar).

Suggested by: Harry

2018/04/06
8 months ago

Version 4.90

Async ad tags for Direct Inject zones.

Since document.write() will likely be blocked completely in future versions of Chrome, we went ahead to offer async tags for Direct Inject zones.

Suggested by: Brandon, Massimo

Click Pixel Trackers (see Campaigns => Creative => Advanced)

You already had the opportunity to fire your own pixel when a creatives loads. You can now also fire a pixel when a user actually clicks on the creative.

Suggested by: Michael, Svenja

Transition from served impressions to downloaded impressions

As per old industry standards, impressions were counted as soon as the ad server had sent instructions to publisher's website to create the ad. The Media Rating Counsil (MRC), in conjunction with the IAB, suggests an industry-wide transition to count impressions when the ad starts to load. In order to minimize discrepancies with third parties, AdGlare already went ahead and adopted this new standard of counting impressions.

Impression/Click Pixels for Native Ads

This data is now passed along in the JSON output when requesting a native ad.

Suggested by: Laura

Search Improvement (see Campaigns / Zones)

When you search for a campaign or zone, Alice will try to predict what you're looking for and mark the table entry accordingly.

Advertiser Name in Campaign columns (see Campaigns)

You can now list the Advertiser Name of all campaigns by creating your own column profile via the icon at the top right.

Callback Logs for S2S Conversion Trackers (see Settings => Conversion Manager)

The logs shows you each callback on your endpoint URL, and indicates if the conversion has been logged successfully. Useful for troubleshooting.

Suggested by: Zack

Debug Mode for Live Previews (see Zones => Ad Tags => Live Preview)

Debug mode is automatically enabled when viewing the ad tags via the Live Preview tool.

Sort Folders Alphabetically (see Campaigns / Zones)

In addition to sorting the folders manually, you'll now have the option to sort it alphabetically as well.

Suggested by: Marco

2018/01/10
11 months ago

Version 4.80

URL-Feed renamed to HTTP 302 Redirect

For a better understanding what this ad format is about, the URL-Feed format has been renamed to HTTP 302 Redirect.

Alice available from one place

Alice, containing a set of smart functions, has been relocated and fixed to the bottom of the screen. It will inform you when making misconfigurations. Or if your creative is not SSL-Compatible. Or if an Ad Unit Size has been preselected.

URL Targeting simplified

The URL Targeting feature has been simplified in terms of UI.

JSON Native Ads: increased payload

You can now add up to 50 key/value pairs to your JSON response to generate the ad.

Suggested by: Daniel

Campaign Duplication

Duplicate campaigns via the omnibar when selecting one or more campaigns on the overview page.

Suggested by: Bernd

Preview Landing URL

When you edit a creative, you can now open the Landing URL by clicking the external link icon at the right.

Conversions: Click Lookback Window increased (see Settings => Conversion Manager)

The Click Lookback Window has been increased from 30 to 365 days for conversion trackers.

Conversions: Custom agcid name (see Settings => Conversion Manager)

Instead of using the &agcid=... tracking parameter, you can now define your own.

Suggested by: Daniel

Documentation Viewer & Support (see Book-icon at the bottom right)

The documentation has been built-in now, and you can directly contact AdGlare support from within that documentation box.

Totals in Reports (see Reports => Table Report)

The totals of each metric are now displayed at the bottom of the table.

Suggested by: Bernd

VAST Live Preview (see Zones => Ad Tag)

Instead of displaying the raw XML code, you'll now be redirected to Google's VAST inspector.

Suggested by: Luong

Viewability Rate (see Campaigns / details)

The viewability rate has been added as a metric on the Settings tab when viewing a campaign.

Edit JSON Object name (see Campaigns / Native Ad (JSON) creative)

After uploading a JSON object like an image, you can now edit the name of that object.

Suggested by: Daniel

JSON key/value pair presets (see Campaigns / Native Ad (JSON) creative)

Instead of writing the same keys all over again, save the list and reload it from a preset.

Suggested by: Daniel

DFP Ad Tag (see Zones => Ad Tag)

AdGlare now generates ad tags created especially for DFP, which already includes the necessary macros. Just copy/paste the tag into DFP.

Suggested by: Svenja

Last Week in Reports (see Reports)

You can now select the last week as a time-frame when generating reports.

Suggested by: Jake

Third-Party Ad renamed

The Third-Party Ad format has been renamed to Direct Inject, in order to avoid confusion with third-party ad tag creatives of Inline Media Ads.