Manage and Deliver VAST Video Ads

Serve Buffer-Free Video Ads at Scale. Fully VAST-Compliant With Fast Transcoding.

Run high-performing video ad campaigns with a VAST ad server that works without the fluff. Deliver VAST video ads on web pages or apps as pre/mid/post-rolls. CDN Bandwidth included on all plans.

"A Great Full-Featured Ad Server"

What do you like best about AdGlare?

Very simple UI / UX
Launch new campaigns in under 1 minute
Great support

"Adglare is the best ad-delivery server"

What do you like best about AdGlare?

Easy to use ad platform
Great reporting features
Rich selection of advert types

"AdGlare's servers are speedy"

What do you like best about AdGlare?

Their after-sales support is top-notch
We have already reached 20 million impressions

Easy Campaign Management

Set up your ad campaigns in minutes with an intuitive interface. Upload creative, set targeting and goals — no tech headaches, just straightforward control.

Prioritize important campaigns, schedule ads up in front, swap creatives on the fly, auto-optimize by CTR or conversion rates, and much more.

VAST Tag Generator

AdGlare turns your video into a VAST Tag, ready to be added to any VAST-compliant video player to show the ad as a pre-, mid- or post-roll.

Bit rates, mime types, durations and dimensions are set automatically. No need to handle this manually.

Video Transcoding

Deliver your campaign on different devices, like desktop, mobile phones and tablets, without the need to create a separate video ad for each.

Transcoding happens in the background, where all videos are optimized for quick playback over the internet. Create a seamless advertising experience, regardless the type of device your audience is using.

Ad Trafficking & Scheduling

AdGlare allows you to fine-tune the delivery, scheduling and placement of your banner ads, ensuring that they will be delivered to the right audience at the right time.

Set start and end dates. Configure dayparting to serve ads only between 9am and 7pm on weekends. Pace impressions smoothly over the duration of your campaign.

Geotargeting

Target banner ads to specific geographic locations, allowing you to reach users in certain countries, regions or cities.

AdGlare uses the high-precision IP to geolocation database from market leader MaxMind.

Real-Time Reports

Track your campaigns live with detailed metrics — impressions, clicks, conversions, viewability, fill rates — all updated instantly so you can optimize on the fly.

Build your own custom metrics with personalized formulas. Track unique data points using custom dimensions like is_logged_in or membership_tier — available on the Enterprise plan.

Free CDN Bandwidth

Unlike other ad server vendors, you'll not be charged for using AdGlare's CDN. No extra costs. Peace of mind for everyone.

All plans are based on features and capped by ad request usage. Nothing else!

Invalid Traffic Filters

Protect your inventory and revenue with built-in filters for General Invalid Traffic (GIVT) and Sophisticated Invalid Traffic (SIVT). Block obvious non-human traffic and filter bots that mimic real users.

By automatically filtering out these fake impressions, you keep your ad stats clean. Ensure advertisers get genuine non-skewed reports, and maintain your reputation as a trusted publisher.

Features Built for Performance

Get everything you need to manage, deliver, and optimize ads — without the bloat

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VAST 2.0 - 4.1 Support

AdGlare is fully compatible with VAST versions 2.0 up until 4.1 for both in-stream and out-stream video ads.

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CTV & OTT Compatibility

Supports connected TV platforms (Roku, Fire TV, Android TV, etc.), with SSAI/DAI and proper macros for device-level tracking.

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Low-Latency Ad Serving

Optimized for instant load, including CDN caching, adaptive bitrate streaming, and pre-buffering.

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Built-in Ad Validation

Instantly validate creatives using AdValify.io. Catch loudness issues (LUFS), unsupported video codecs, bitrate or low-resolution ads before ads go live.

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Conversion Tracking

Track which impressions and clicks have led to a conversion. Create conversion reports and get the complete picture. Optimize campaigns accordingly, either manually or automatically.

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Bot Filtering

Prevent logging events and metrics from automated bots. AdGlare automatically filters all GIVT traffic to avoid your reports from becoming skewed. Bot filtering improves CTR.

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Creative Swaps

Got a better version of a creative? Upload the new one without having to contact the publisher or network. Get in charge of what you're showing to your audience.

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Video Transcoding

We'll automatically transcode your videos to make sure they play fine on all devices as per the VAST specification and IAB recommendations.

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Get around Ad Blockers

Set up your white-label and serve ads from your own subdomain, like engine.mycompany.com. Great to get around ad blockers.

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Event Tracking

Log all events like impressions, clicks, conversions, viewability metrics, fill rates and more. Get full insights into the engagement viewers had with your ads.

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In-depth Reports

Measure viewability, fill rates, conversions and much more. Track and measure display ads in real-time to evaluate campaign performance and adjust accordingly.

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Geotargeting

Targeting campaigns to a country, region or city is an indispensable feature of ad server software to optimize ad spend and reduce wasted budget.

Display Ads

Display ads in a sidebar, header or inline (JPG/PNG/GIF and MP4).

Native Ads

Build your own ad units and native ad templates with JSON responses.

VAST Video Ads

Upload an MP4 Video and generate a VAST tag to pre-roll. CTV supported.

What Does It Cost?

Two simple plans, no hidden fees. CDN bandwidth included.
Scalable from 10M to 10B ad requests/month.

Professional

starting at

$499

per month

Enterprise

starting at

$649

per month

Fixed rates, no hidden fees, no overage billing, no surprises.
credit_card_offNo credit card needed during trial.

Frequently Asked Questions

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In what format are video ads served?

Either as displayed ads in fixed-sized ad units, or as a VAST tag. For the latter, you can choose the serve the ads as pre, mid or post-rolls.

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Are video ads delivered with minimal buffering and maximum quality?

All videos uploaded to AdGlare's CDN are automatically transcoded into different formats and bit rates. The video player can then choose a version that performs best based on the user's device and available bandwidth. This makes sure the video plays smoothly without interruption while offering the highest quality available.

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What VAST versions are supported?

AdGlare supports all VAST versions, from 2.0 up to 4.1. If you need a specific subset of features of the IAB VAST specification, please reach out to discuss the options.

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What about video ad targeting?

You can use targeting to fine-tune delivery of your video ads to your target audience. The following targeting options are supported:

Geotargeting
Browser Targeting
Operating System Targeting
Device Targeting
Domain/URL Targeting
Dayparting
Custom Key/Value Targeting
Language Targeting

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Can I optimize campaigns automatically?

Yes, you can optimize campaigns automatically to increase CTR or conversions. The best creatives are served more often. Which is the 'best' creative is determined by dozens of data points like user location, time of the day, language, device type, etc.

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Are metrics and reports real-time?

Almost. New data is pushed to the ad server every minute after a 3-minute delay. This means that your reports are almost real-time. Great to make data driven decisions and to see if campaigns are delivering as expected.

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Can AdGlare handle high traffic volumes?

You can go all the way up to 10 billion ad requests per month on one of the standard plans. If you expect more than that, please reach out to discuss the options.

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How afforable is AdGlare's ad server?

There's an Essential plan that covers all core features needed to start serving ads at an affordable price. For larger businesses, the Enterprise plan goes all the way up to 10 billion ad requests per month and contains all features offered.

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Is AdGlare simple to use, and what about onboarding?

AdGlare was designed to be user-friendly right from the start in 2013. Usability improved even further after 10 years of updates. You and your team shouldn't spend much time on learning how to use AdGlare. There's a detailed User Guide available that walks you through the interface smoothly. Reach out in case you have specific onboarding questions.

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What about privacy laws like the GDPR and CCPA?

AdGlare doesn't write cookies whatsoever, nor does it use PII, unique identifiers or offer retargeting. If you use key/value targeting, make sure not to send any PII to AdGlare's servers. Geotargeting uses the anonymized IP address of the user, which is discarded right after the geo lookup.

"AdGlare represents a gold standard for the ad tech industry. Not only for the advanced technological platform you can rely on, but also for the after-sales service provided."

Alfonso Di Stasio

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CEO, PharmAdvertise

"Ever since we started using AdGlare in 2016 it has been a fruitful experience. Constant development updates and quick support has proven to us that we made the right choice."

Bernd Jaeger

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Campaign Manager, TraceParts

Trusted by publishers, advertisers, and media agencies in 45+ countries worldwide:

Try Before Your Buy

See if we're a fit — take a look inside. You'll get INSTANT access.

14-day free trial

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Why Us?

Speed, Scale, and Simplicity

AdGlare is built to scale from thousands to billions of impressions effortlessly. With an intuitive UI and fast setup, you can launch campaigns in minutes — no dev team needed. No steep learning curves for your team.

12 Years of Experience

Since 2013, AdGlare helped publishers, advertisers and agencies in 45+ countries to achieve their advertising goals. Optimized version after version for ultra-fast ad delivery where every millisecond matters.

Fast Customer Support

In a 24/7 world where things move fast, you can count on real human support. Whether it's a quick question or a critical issue, we're available to help — available during the weekends and on holidays.