Manage and Deliver Blend-in Native Ads
Seamless Design, No Scripts, No Slowdown. Build Ad Units Exactly How You Want.
Use fully customizable native ad templates, letting you define your own keys returned in a clean JSON response. Perfect for sponsored content, recommendation widgets, and native ads that blend in.
"A Great Full-Featured Ad Server"
- Very simple UI / UX
- Launch new campaigns in under 1 minute
- Great support
"Adglare is the best ad-delivery server"
- Easy to use ad platform
- Great reporting features
- Rich selection of advert types
"AdGlare's servers are speedy"
- Their after-sales support is top-notch
- We have already reached 20 million impressions
Easy Campaign Management
Set up your ad campaigns in minutes with an intuitive interface. Upload creative, set targeting and goals — no tech headaches, just straightforward control.
Prioritize important campaigns, schedule ads up in front, swap creatives on the fly, auto-optimize by CTR or conversion rates, and much more.
Ad Trafficking & Scheduling
AdGlare allows you to fine-tune the delivery, scheduling and placement of your banner ads, ensuring that they will be delivered to the right audience at the right time.
Set start and end dates. Configure dayparting to serve ads only between 9am and 7pm on weekends. Pace impressions smoothly over the duration of your campaign.
Custom Key/Values
Provide additional context and metadata about the ads. These fields are added to the JSON response upon every ad request.
Add things like advertiser IDs, bids and internal identifiers that you can use for further processing while building the ad unit.
Custom Objects
Add images or videos to your creatives. They will be uploaded to AdGlare's CDN and their URLs will appear in the JSON response.
No need to host assets yourself.
Real-Time Reports
Track your campaigns live with detailed metrics — impressions, clicks, conversions, viewability, fill rates — all updated instantly so you can optimize on the fly.
Build your own custom metrics with personalized formulas. Track unique data points using custom dimensions like is_logged_in or membership_tier — available on the Enterprise plan.
Geotargeting
Target banner ads to specific geographic locations, allowing you to reach users in certain countries, regions or cities.
AdGlare uses the high-precision IP to geolocation database from market leader MaxMind.
Invalid Traffic Filters
Protect your inventory and revenue with built-in filters for General Invalid Traffic (GIVT) and Sophisticated Invalid Traffic (SIVT). Block obvious non-human traffic and filter bots that mimic real users.
By automatically filtering out these fake impressions, you keep your ad stats clean. Ensure advertisers get genuine non-skewed reports, and maintain your reputation as a trusted publisher.
Features Built for Performance
Ad Delivery
Get around Ad Blockers
Optimization
Conversion Tracking
Event Tracking
In-depth Reports
Bot Filtering
Geotargeting
Budget Capping
Delivery Pacing
Flight Dates
Display Ads
Native Ads
VAST Video Ads
What Does It Cost?
Scalable from 10M to 10B ad requests/month.
credit_card_offNo credit card needed during trial.
Frequently Asked Questions
In what format are the native ads returned?
In JSON format. You or your developers can easily parse JSON in almost any programming language.
How do I make sure ads blend in with the content?
You or your developers typically create an HTML ad template for your website, which you then fill with the data returned from the JSON response. This way you can make sure your native ad units have the same look & feel as the main content.
What about ad targeting?
- Custom Key/Value Targeting
- Search Query Targeting (like Google AdWords)
- Geotargeting
- Browser Targeting
- Operating System Targeting
- Device Targeting
- Domain/URL Targeting
- Dayparting
- Language Targeting
Can I optimize campaigns automatically?
Yes, you can optimize campaigns automatically to increase CTR or conversions. The best creatives are served more often. Which is the 'best' creative is determined by dozens of data points like user location, time of the day, language, device type, etc.
Are metrics and reports real-time?
Almost. New data is pushed to the ad server every minute after a 3-minute delay. This means that your reports are almost real-time. Great to make data driven decisions and to see if campaigns are delivering as expected.
Does AdGlare integrate with third-parties?
No. AdGlare is typically used by publishers for direct deals, and used by advertisers to manage campaigns and optimize ad spend. AdGlare is not a DSP or SSP.
Can AdGlare handle high traffic volumes?
You can go all the way up to 10 billion ad requests per month on one of the standard plans. If you expect more than that, please reach out to discuss the options.
How afforable is AdGlare's ad server?
There's an Essential plan that covers all core features needed to start serving ads at an affordable price. For larger businesses, the Enterprise plan goes all the way up to 10 billion ad requests per month and contains all features offered.
Is AdGlare simple to use, and what about onboarding?
AdGlare was designed to be user-friendly right from the start in 2013. Usability improved even further after 10 years of updates. You and your team shouldn't spend much time on learning how to use AdGlare. There's a detailed User Guide available that walks you through the interface smoothly. Reach out in case you have specific onboarding questions.
What about privacy laws like the GDPR and CCPA?
AdGlare doesn't write cookies whatsoever, nor does it use PII, unique identifiers or offer retargeting. If you use key/value targeting, make sure not to send any PII to AdGlare's servers. Geotargeting uses the anonymized IP address of the user, which is discarded right after the geo lookup.