Display Ad Server
Serve ads in standard fixed-size ad units
Native Ad Server
Serve native ads on your web page or app
Video Ad Server
Serve MP4 video ads as pre/mid/post-rolls
For Publishers
Maximize revenue for direct deals.
For Advertisers
Optimize campaigns, real-time insights.

Ad Server for Publishers

Serve display ads, native ads or video ads.

Great for direct deals you've made with advertisers. First-party ad server, made for publishers.

AdGlare AdServer App Screenshot
For over 11 years, AdGlare helped publishers & advertisers like you:
FXEmpire Logo Quidco Logo RXnT Logo Shoop Logo Traceparts Logo
AdGlare 5 stars

"A Great Full-Featured Ad Server"

What do you like best about AdGlare?
  • Very simple UI / UX
  • Launch new campaigns in under 1 minute
  • Great support
AdGlare 5 stars

"Adglare is the best ad-delivery server"

What do you like best about AdGlare?
  • Easy to use ad platform
  • Great reporting features
  • Rich selection of advert types
AdGlare 5 stars

"AdGlare's servers are speedy"

What do you like best about AdGlare?
  • Their after-sales support is top-notch
  • We have already reached 20 million impressions
Are you looking for an

Ad Server for Publishers?

Then you're at the right place!
Get all features you need to serve ads — from start to finish.

Ad Formats

Static banners in JPG/PNG/GIF, third-party ad tags, MP4 video files and HTML5 Zip creatives. We support them all.

Pricing Models

Charge advertisers by CPM, CPC or CPA. Generate daily, weekly or monthly reports to create invoices for your advertisers.

Mobile Responsive

All static banners and videos uploaded to AdGlare's CDN are mobile responsive. This works out of the box, even with iframes.

Get around Ad Blockers

Set up your white-label and serve ads from your own subdomain, like Great to get around ad blockers. It's free.

In-depth reports

Measure viewability, fill rates, conversions and much more. Track and measure display ads in real-time to evaluate campaign performance and adjust accordingly.

A/B Testing

Use different variants of the same creative and let AdGlare's algorithms figure out which version converts best. Based on multiple data points, like location, device and language.

Display Ads

Traditional inline content (JPG/PNG/GIF and MP4).
AdGlare Display Ad Server

Native Ads

Build your own ad units with JSON responses.
AdGlare Native Ad Server for Sponsored Listings

VAST Video Ads

Upload an MP4 Video and generate a VAST tag.
AdGlare VAST Video Ad Server

Campaign Management

Manage all campaigns from a single central platform. Get your whole team on board and streamline your complete campaign management process.

Manage advertisers, prioritize important campaigns, schedule ads, auto-optimize creatives and more more.

Ad Trafficking & Scheduling

AdGlare allows you to fine-tune the delivery, scheduling and placement of your banner ads, ensuring that they will be delivered to the right audience at the right time.

Manage the entire process of delivering display advertisements easily.

Real-time Reporting

Get access to real-time data and insights. An important feature that gives you a clear view of how your banner ads are performing with minute-precision.

See which campaigns are underperforming and make actionable decisions before the campaign's end date. Use your own historical data to see trends over time, and adjust targeting/scheduling accordingly.


Target banner ads to specific geographic locations, allowing you to reach users in certain countries, regions or cities.

AdGlare uses the high-precision IP to location database from market leader MaxMind.

GIVT Bot Filter

AdGlare has a built-in GIVT bot filter to prevent draining ad spend caused by automated bots. You can either remove bot traffic from your reports retrospectively, or create bot reports to get a complete picture.

By removing bot traffic, you'll get cleaner reports so you can make more accurate decisions when evaluating campaign performance.

Frequently Asked Questions


What kind of ad formats does AdGlare support for publishers?

Display ads, native ads and video ads.


What kind of pricing models are available?

You can charge your advertisers by CPM, CPC or CPA. Reach out to discuss the options if you need specific pricing models.


Can AdGlare pace delivery over time?

Yes, with the built-in pacing module impressions are spread over time. The algorithm automatically throttles delivery to make the line as flat as possible. This makes sure ad budget is not exhausted during the early hours of the day, while increasing reach and CTR.


Can I optimize campaigns automatically?

Yes, you can optimize campaigns automatically to increase CTR or conversions. The best creatives are served more often. Which is the 'best' creative is determined by dozens of data points like user location, time of the day, language, device type, etc.


Are metrics and reports real-time?

Almost. New data is pushed to the ad server every minute after a 3-minute delay. This means that your reports are almost real-time. Great to make data driven decisions and to see if campaigns are delivering as expected.


Does AdGlare support header bidding?

No, AdGlare does not support header bidding nor does it integrate with programmatic partners.


Can AdGlare handle high traffic volumes?

You can go all the way up to 1 billion ad requests per month on one of the standard plans. If you expect more than that, please reach out to discuss the options.


How afforable is AdGlare's ad server?

There's an Essential plan that covers all core features needed to start serving ads at an affordable price. For larger businesses, the Growth plan goes all the way up to 1 billion ad requests per month and contains all features offered.


Is AdGlare simple to use, and what about onboarding?

AdGlare was designed to be user-friendly right from the start in 2013. Usability improved even further after 10 years of updates. You and your team shouldn't spend much time on learning how to use AdGlare. There's a detailed User Guide available that walks you through the interface smoothly. Reach out in case you have specific onboarding questions.


What about privacy laws like the GDPR and CCPA?

AdGlare doesn't write cookies whatsoever, nor does it use PII, unique identifiers or offer retargeting. If you use key/value targeting, make sure not to send any PII to AdGlare's servers. Geotargeting uses the anonymized IP address of the user, which is discarded right after the geo lookup.

Alfonso Di Stasio
"AdGlare represents a gold standard for the ad tech industry. Not only for the advanced technological platform you can rely on, but also for the after-sales service provided."
Alfonso Di Stasio
CEO, PharmAdvertise
Bernd Jaeger
"Ever since we started using AdGlare in 2016 it has been a fruitful experience. Constant development updates and quick support has proven to us that we made the right choice."
Bernd Jaeger
Campaign Manager, TraceParts
For over 11 years, AdGlare helped publishers & advertisers like you:
FXEmpire Logo Quidco Logo RXnT Logo Shoop Logo Traceparts Logo

Get Started with AdGlare Today

See if we're a fit. Get INSTANT access to your ad server with a free trial.
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Global Presence

AdGlare has multiple PoPs in America, Europe and Asia to serve ads from the nearest server with low latencies.

11 Years of Experience

Since 2013, AdGlare helped thousands of publishers, advertisers and agencies to achieve their advertising goals.

Fast Customer Support

In a 24/7 world, you can count on fast customer support. Available during the weekend and on holidays.