Reporting API Overview

The Reporting API gives you direct, real-time access to all performance metrics generated by your AdGlare ad server. It's built for analysts, data engineers, and AdOps teams who need precise, on-demand reporting without relying on the UI. You can query impressions, clicks, conversions, viewability, device breakdowns, geolocation metrics, inventory delivery, revenue data, and everything else that AdGlare tracks.

Real time

All reporting data is served in real time with only a ~3-minute delay. The API reads directly from the live reporting database, so results arrive instantly without batching, queueing, or asynchronous polling. Each request returns fresh, up-to-date metrics the moment you hit the endpoint — ideal for dashboards, automated alerts, and tight optimization loops.

Data shipping

For deeper analysis, the Reporting API integrates with AdGlare's data-shipping pipeline. You can download row-level logs and process them in tools like BigQuery, Snowflake, or your internal data warehouse. For automated ingestion, AdGlare can also forward raw logs to a secure FTP location or another storage endpoint. Contact AdGlare support to set up data-shipping and configure your delivery options.

Lifetime Event Counts

If you need lifetime event counts for a single campaign, creative or zone, you can also use the Campaign/Inventory Management APIs for that. Each item has an event_counts object. It's a faster endpoint as the reporting database doesn't have to be queried.